2. Campaign Identity - Have an online presence
Create a website where anyone can find the campaign, its positions, why the candidate is running, images and videos. Once an online presence and printed materials are ready, make an official announcement. Plan the kick off event and invite everyone.
3. Fundraising - Create a budget and set goals
Know where and how the funding will be spent. Draft a detailed itemized budget schedule. Set internal fundraising deadlines for your team to follow and start raising funds.
1. Filing - Know the law and regulations
Hire an experience consultant. Build a team of trusted advisors. Get a committee name and ID number. This will be necessary to open a bank account and facilitate online donations. The fundamental pieces of a successful campaign are set in this stage.
4. Data - Get voter data and create a universe
The quality of the voter outreach operation depends on the data being used. The voter data needs to be easily accessible and user friendly for all volunteers. It should be simple to analyze for the campaign manager.
5. Voter Outreach - Set in motion the campaign
Execute the strategy by reaching out to the desired universe. It's important for the candidate to lead by example and meets with volunteers daily. He or she needs to promote their advancements strategically on social media.